The article analyzes the content of the story by Ada Ivanovich, a modern writer, “And He Took his Death from his Horse”, published on the Internet, in the context of the virtual Russian prose, called seteratura. The author concludes that the motif of the hero’s death “from horse” has been transformed in the new Russian literature. A link is drawn between the creative work of A. Ivanovich and that of V.S. Vysotsky, a phrase from his “Song” of Wise Oleg is used as her story’s title. The writer put her character in a different historical era, changed his social status, and filled the storyline of the hero’s life and death with new content and motives that led to an unexpected interpretation of the main character’s image. The narrative about the main character’s tragic fate has three elements particularly underlined by the story’s author in connection with the hero’s living in the Soviet era: the complexity of acquiring a vehicle; the hero’s affection for his car; the death “from horse” is a suicide inside the car.