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Visitors’ Perception of Maritime Museums: Preference Analysis

https://doi.org/10.25281/2072-3156-2022-19-4-390-399

Abstract

The article considers the results of a sociological survey devoted to the analysis of preferences and perception of maritime museums by their potential visitors. The topic of maritime heritage and its museification is relevant due to a number of strategic documents devoted to the development of activities aimed at marine resources and affecting the preservation and actualization of maritime heritage. Although there are studies devoted to maritime museums in Russia and abroad, the attitude of visitors to this kind of expositions has not been studied before. This lacuna, along with the need to develop maritime museums, determined the purpose of this work — to analyze the visitor’s perception of the topics presented in the expositions of maritime museums.

The study is based on a sociological survey (20 topics were presented in the questionnaire). The sample size was 500 people, including 171 men and 329 women. The average age of the respondents was 32 (±11) years in the range from 12 to 74 years. The majority of the respondents live in the Central and North-Western Federal Districts. Slightly more than a quarter of the respondents work in museums or are associated with cultural and tourism institutions. The article analyzes the estimated results in accordance with the respondents’ age, gender, as well as their involvement in museum activities.

The results of the research can be applied within the framework of scientific and exposition activities – in particular, when creating scientific concepts for new expositions and exhibitions dedicated to maritime heritage. In addition, they can be used in preparation of training courses dedicated to the study, preservation and museification of maritime heritage.

About the Author

Ivan R. Nikolaev
“Orlando” LLC
Russian Federation

Office 1, 17, Furshtatskaya Str., St. Petersburg, 191028, Russia

ORCID 0000-0002-5438-8835; SPIN 7306-2106



References

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  • The results show how the preferences of potential visitors in the expositions of maritime museums change depending on age, gender and cultural affiliation.
  • Preferences vary the most with age. On average, interest in maritime museums is higher among people over 30-35 years old.
  • Most maritime museums in the Russian Federation are devoted to the navy or the history of enterprises, but interest in them is not as high as in general historical topics.
  • Interest in maritime museums is based on impressions. Visitors enjoy large heritage sites and "adventure" themes - discovery, piracy, travel.

Review

For citations:


Nikolaev I.R. Visitors’ Perception of Maritime Museums: Preference Analysis. Observatory of Culture. 2022;19(4):390-399. (In Russ.) https://doi.org/10.25281/2072-3156-2022-19-4-390-399

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ISSN 2072-3156 (Print)
ISSN 2588-0047 (Online)