Representation of Women’s Images in the Chinese Graphic Art of the First Half of the 20th Century

Nowadays, the Chinese advertising graphics of its early development stage is increasingly attracting collectors, completists and researchers. It reflects the significant period in the history ofChinaof the beginning of the 20th century — the era of change, affecting all aspects of the country’s life, not only the political and economic spheres thereof, but also the social and cultural aspects. This kind of creative activity demonstrates those significant changes that occurred in the artistic praxis of Chinese early advertising posters, changing them from the traditional forms of Chinese national graphics to the modern commercial posters, which had adapted the achievements of the advertising graphics typical for the Western culture. Along with that, this kind of graphics most vividly and authentically demonstrates the modified and unique features of the fashionable costume and image of the Chinese women contemporary to that period. 

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